
Portfolio Workshop

Learn Animation Industry Standard with Yula Loven

This program will fix everything your animation school didn't teach you.

WHAT CAN YOU EXPECT FROM THIS PROGRAM?
The main goal of this Portfolio Workshop is to demystify how hiring works in the animation industry and help you understand what it takes to build a highly competitive, industry-standard portfolio.

CRAFTSMANSHIP STUDIES

CREATING ISP FRIENDLY FANART

HOW TO PASS ISP ASSESMENT
Week 1:
Understand what Industry Standard Portfolio (ISP) is and how YOU can meet it.
Week 2:
Develop Creative Writing skill and choose the right story for your new portfolio.
Week 3:
Learn the most gatekept industry knowledge - how artists REALLY get hired on major films?
Week 4:
Receive a personalised Portfolio Review, in a form of ISP assesment report.
Week 5:
Schedule a 1:1 call with the industry professional and get even more personalised feedback.
*Access to the Week 4 and Week 5 offers depends on the purchased tier and teacher's availability.





ABOUT THIS PROGRAM
This program combines 3 classes with individual portfolio reviews, giving students a clear understanding of professional animation industry standards and what it takes to build a competitive portfolio.
Developed from my professional experience and years of mentoring artists, this program addresses critical gaps in traditional animation education, focusing on the skills and industry knowledge that can make or break an artist's career.
You will learn:
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What makes an Industry Standard Portfolio (ISP) and how to meet that standard?
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Why creative writing and storytelling skills are essential to an artist's career?
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How animation industry hiring actually works and what it takes to break in?




CREDITS INCLUDE:

DOZENS OF STUDENTS AGREE: THIS SHORT PROGRAM TAUGHT THEM MORE PRACTICAL INDUSTRY KNOWLEDGE THAN THEIR FOUR YEARS OF ANIMATION SCHOOL.
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GET ACCESS TO AN INNOVATIVE GRADING SYSTEM: ISP ASSESSMENT REPORT


Extremely detailed breakdown assessing if your portfolio meets industry standard and is ready for job applications.



THIS IS HOW IT WORKS

STEP 1. COMPLETE ALL 3 CLASSES
During first 3 weeks, you'll learn what truly makes an Industry Standard Portfolio (ISP) and why most student portfolios don't meet those requirements.
Through detailed explanations, practical examples, and multiple chapters, you'll gain a clear understanding of what the animation industry expects from you as an artist and how to meet those standards.

STEP 2. SUBMIT YOUR PORTFOLIO
Once you complete the program, you will be able to submit your portfolio for a personal assessment.
This option is only available for Express and Premium tiers.

STEP 3. RECEIVE ISP ASSESSMENT REPORT
Right on the first page, you'll find out whether your portfolio passed the ISP assessment, followed by an extremely detailed score breakdown explaining the reasoning behind each score.
The Express ISP Report contains approximately 5 pages, while the Premium ISP Report includes around 10 pages of detailed feedback.

STEP 4. SCHEDULE 1:1 CALL WITH THE TEACHER
Lastly, with the Premium Tier, you'll be able to schedule a 30 minute call with an industry professional who will answer any follow-up questions you may have.
The goal is to leave you with not only more knowledge, but also a clear, actionable plan to help you achieve your career goals!
WHAT ISP ASSESSMENT REPORT CONTAINS?

The ISP Report is a detailed grading system created by Yula Loven to help students understand whether their portfolios meet animation industry standards and are ready for job applications. Divided into dozens of categories, the report highlights your strengths, areas for improvement, and what you need to work on to reach professional standards. You can choose between the Premium ISP Report (approximately 10 pages) for a full breakdown or lower cost ISP Express Report (approximately 5 pages) for a simplified assessment.
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WHICH ISP REPORT
IS RIGHT FOR YOU?
ISP Express is a lower-cost option for students who mainly want to find out whether their portfolio meets ISP requirements and is ready for job applications. This report includes a summarised score breakdown.
ISP Premium offers a much more personalised assessment. Along with their ISP score and passing band, students receive a detailed breakdown of their strengths and weaknesses, a recommended action plan, and a 1:1 call with the teacher to discuss their results and ask follow-up questions.

HUNGRY TO KNOW MORE?
CHECK OUT CLASS DETAILS:
CLASS 1: THE ART OF BUILDING PORTFOLIO

The program begins with a class that has one simple goal: to demystify what the famous phrase "your portfolio must meet industry standards" actually means and why 90% of student portfolios don't pass the requirement.
Through multiple examples, detailed breakdowns of ISP categories, and industry insights, you'll gain a clear understanding of the standards your portfolio needs to meet before it can be considered studio-ready.
CLASS CHAPTERS:
CHAPTER 1: HOW DO WE ASSESS INDUSTRY STANDARD (FRONTEND VS BACKEND)
CHAPTER 2: HOW RECRUITERS THINK WHEN THEY GO THROUGH MANY PORTFOLIOS?
CHAPTER 3: WHAT TYPE OF PLATFORMS DISQUALIFY YOU FROM MEETING ISP?
CHAPTER 4: HOW DO YOU ACHIEVE HIGH LEVEL OF CRAFSTMANSHIP?
CHAPTER 5: HOW DO YOU CREATE STUDIO-SIMULATED WORK WITHOUT STUDIO EXPERIENCE?
CHAPTER 6: WHAT ARE THE RULES FOR CREATING FANART WORK THAT MEETS ISP?
CHAPTER 7: THE DIFFERENCE BETWEEN WESTERN ANIMATION AND EASTERN ANIMATION PORTFOLIOS
CHAPTER 8: CLASS SUMMARY - WHAT STEPS CAN YOU TAKE TODAY TO MEET ISP?
CLASS 2: THE ART OF STORYTELLING

Even students who meet ISP standards and are incredibly talented can still get lost in a sea of portfolio submissions.
So what can help you stand out?
It's not more pretty drawings...
It's time to focus on creative writing and storytelling skills, which will become the foundation of your portfolio projects.
CLASS CHAPTERS:
CHAPTER 1: WHY ARTISTS NEED TO DEVELOP CREATIVE WRITING SKILL?
CHAPTER 2: WHAT SCREENWRITING BASICS DO YOU NEED TO KNOW?
CHAPTER 3: WHY BAD WRITING MAKES BAD PORTFOLIOS?
CHAPTER 4: HOW TO BUILD PORTFOLIO BASED ON YOUR ORIGINAL IP FORMULA
CHAPTER 5: HOW TO BUILD PORTFOLIO BASED ON IP REDESIGN FORMULA
CHAPTER 6: CREATIVE WRITING EXERCISES FOR YOUR DESIGNS
CHAPTER 7: SCREENWRITING BOOKS RECOMMENDATIONS
CLASS 3: THE ART OF GETTING HIRED

Once students learn what makes their portfolios meet ISP requirements and why writing is as important as their visuals, we will take this knowledge into practice.
This class will expose the most gatekept industry knowledge:
How exactly you get hired and why you're wasting your time by cold applying via major studio's websites?
CLASS CHAPTERS:
CHAPTER 1: THE THREE FACTOR FORMULA OF BREAKING INTO THE INDUSTRY
CHAPTER 2: HOW HOLLYWOOD AFFECTS ANIMATION INDUSTRY'S HIRING ENVIRONMENT?
CHAPTER 3: HOW DO YOU GET ''CASTED'' FOR A ''ROLE'' ON A MAJOR FILM?
CHAPTER 4: HOW DIRECTORS AND SHOWRUNNERS THINK WHEN CHOOSING ARTISTS?
CHAPTER 5: HOW TO UTILISE SOCIAL MEDIA PRESENCE IN THE BEST WAY POSSIBLE?
CHAPTER 6: QUICK GUIDE TO SOCIAL MEDIA PLATFORMS' MOODY ALGORITHM
CHAPTER 7: HOW TO BUILD PERSONAL BRAND AS AN ARTIST?
CHAPTER 8: THE FUTURE OF THE ANIMATION INDUSTRY
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READY TO JOIN?
EARLY BIRD PRICING OPEN TILL 17TH OF OCTOBER
Book your spot today! Currently, we are working on setting up online shop but for the meantime all registration and payments need to be communicated via e-mail. You can find next schedule information below.


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250 USD / 200 GBP
350 USD / 250 GBP
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NEXT SCHEDULE
GROUP 1 SATURDAYS
GROUP 2 SUNDAYS
''Thank you for demystifying what art school just didn't have the guts to tell us. Mad respect.''
- Portfolio Workshop Student


About your Teacher: Yula Loven

Art is subjective. But Animation Industry Standard is not.
My journey in the animation industry began while working on one of the world’s biggest children’s shows, Cocomelon, which later opened the door to additional productions including Morphle, Blippi, Lellobee City Farm, and more. Not long after, I transitioned into production-focused roles and worked on feature films such as Nimona and Entergalactic.
After reviewing hundreds of student portfolios, I was very sad to discover 90% of the submissions didn't meet the Industry Standard Portfolio requirements. I am here to challenge this. I created my own assessment system that will clarify the most difficult thing the Animation World couldn't put into words:
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What really is Industry Standard Portfolio?
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Why very talented artists don't meet that Standard?
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How I can simplify years of professional experience into simple guidelines?
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How students can organise their time in the most productive way possible?
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How I can create an objective assessment that is fair to everybody?
Global Mentorship, Industry Journalism & Non-Profit
In 2023, I created the EVOL Animation Network - a Discord community with 13,000 members built with the goal of bridging the gap between animation industry professionals and students across the globe.
Through these events, I’ve had the opportunity to host some of the most influential voices in animation, who generously shared their experiences, career advice, and industry knowledge with a global live audience.
PAST STUDENTS' REVIEWS:
You can verify and find more reviews for past programs on my LinkedIn profile: link
FREQUENTLY ASKED QUESTIONS:

Are the lectures recorded?
Currently they are not, however, we are working on making recordings available (all past students will get access to it). In the meantime, you will get access to the classess slideshow!
How long are the classes?
Every lecture is around 1 hour + live QnA that usually lasts around 10-15 minutes, depending on the group questions. All classes are online, organised via Google Meet.
Can I split the payment?
Due to limited availability, payment plans are generally not offered. However, I understand that paying the full amount upfront isn't always easy, so I may approve a 50% non-refundable deposit, with the remaining 50% paid a few weeks later, on a case-by-case basis (approval is not guaranteed and depends on the amount of spots remaining)
Can we get after-class materials?
Students will get access to slideshow presentations and PDFs breaking down even more portfolio knowledge.
When is the next schedule?
Due to a very high demand and interest in this program, I consider doing another cycle in the future. Unfortunately, I can't promise anything and commit to any future dates. Everything depends on my full-time job and the show I'm developing which is unpredictable!
What is your refund policy?
If you change your mind, refunds are available within 3 days of purchase. After that, I’m unable to offer refunds, as spots are limited.














